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Discover Authentic Dutch Jam: Introducing Geurts to the Canadian Market

By March 14, 2026No Comments

At Global Reach Confections & More, we are always looking for unique, high-quality international products that bring authentic flavours to Canadian retailers. Some of  these products come from a brand with a long tradition of excellence in fruit preserves: Geurts.

Produced in the Netherlands, Geurts jam combines centuries of European jam-making tradition with modern quality standards to create delicious fruit spreads that customers instantly recognize for their vibrant taste and premium quality.

 

A Tradition of Quality

Geurts is one of the oldest and most renowned jam producers in the Netherlands. For generations, the company has focused on perfecting a simple recipe built around four key ingredients:
  • Fruit
  • Sugar
  • A gelling agent
  • An acidulant

By keeping the ingredient list simple and focusing on quality, Geurts delivers the rich flavour and smooth texture consumers expect from premium European jams.

To ensure the best possible taste year-round, the fruit used in Geurts jams is carefully sourced from leading fruit-growing regions and then expertly crafted into jam in the Netherlands.

A Delicious Variety of Classic Flavours

Canadian customers love variety, and Geurts delivers with a range of popular fruit flavours that appeal to many different tastes. The current lineup includes:

✅ Apricot
✅ Blueberry
✅ Blackberry
✅ Cherry
✅ Ginger
✅ Orange Marmalade
✅ Pineapple
✅ Raspberry
✅ Rosehip
✅ Strawberry

These classic flavours make Geurts jams perfect for breakfast tables, baking, desserts, and creative food pairings.

A Product with History

Jam has been enjoyed for centuries. Originally, it was created as a way to preserve fruit so it could be enjoyed long after the harvest season ended. Today, jam remains a beloved staple in households around the world.

Fun fact: the word “jam” comes from the traditional process of pressing or “jamming” fruit together during production.

While many people enjoy jam on toast, it is also delicious when paired with yogurt, pastries, pancakes, or even cheese boards.

A Perfect Addition for Canadian Retailers

European specialty products continue to grow in popularity across Canada, especially among customers looking for authentic international flavours and high-quality imported foods.

With its strong heritage, trusted brand name, and wide variety of flavours, Geurts jam is an excellent addition for:

👍 Independent grocery stores
👍 Specialty European food shops
👍 Delicatessens
👍 Gourmet markets
👍 Large retail chains

The recognizable flavours and attractive packaging make these jams a great fit for both traditional grocery aisles and international food sections.

Now Available Through Global Reach Confections & More

Canadian retailers can bring the authentic taste of Dutch jam to their customers through Global Reach Confections & More. If you are interested in adding Geurts jams to your store or distribution network, we would be happy to provide more information.

Contact us today to learn more about this delicious addition to our growing lineup of international specialty foods.